Meeting DYKNY PR Girl

Yesterday I got the pleasure of meeting Aliza Licht (DKNY PR Girl) at the Tysons Galleria 25th anniversary. For many of those who have no ideas who this wonderful woman is let me give you a little bio. Aliza is senior vice president for global communications at Donna Karan International and been working there since 1998. Her signature red lip and fabulous personality makes her stand out from the crowd. Her career started as an intern in Marie Claire which later on lead her to Harper's Bazaar where she specialized in accessories for two years. Since there weren't many editor position openings she decided to give PR a chance and she fell in love with it. Aliza was the one that brought the brand into the digital age back in 2009 when she created a twitter account, DKNY PR Girl) with now over 6,000 followers.

Unlike most of the people that are part of the Fashion Industry, this woman is so humble and down to earth. I know I haven't been part of the industry for that long, but I've never met someone so inspiring and real like her. She is most definitely a person worth knowing if you're interested in PR or anything related to the Fashion Industry and life.